B2B customer acquisition
Westlink Solution powers high-intent calls and leads for insurance, financial, and home-service businesses. You define who you can serve. We build the campaign that brings them to you.
Choose web leads, inbound pay-per-call campaigns, or live transfers for each vertical. Every format is delivered to the criteria your team approves.
Web and form leads for insurance, home services, debt relief, student loans, and legal intake, delivered with the fields your team needs and filtered by the criteria you approve.
Pay-per-call and live-transfer campaigns that route prospects to your agents or intake desk during the hours you can answer, with screening questions agreed up front.
A named account manager who writes the campaign spec with you, reviews results on a set cadence, and adjusts as you learn.
About Westlink
Westlink Solution works with businesses that sell to consumers in regulated and high-consideration categories. We plan campaigns around how your team actually works, deliver prospects in the form you can act on, and keep improving the campaign with you after launch.
We do not issue insurance policies, make loans, or represent legal clients. Our job is to connect people who have a real need with the licensed and qualified businesses that can help them.
Every campaign begins with your products, licenses, service area, and hours. We do not send what your team cannot handle.
We keep records of where prospects come from and what they were told, and we share that documentation with your compliance contact when asked.
A named account manager meets with you on a regular cadence to look at volume, contact quality, and your feedback, then adjusts the campaign.
Industries and services
Pick an industry to see the leads and call campaigns we run and what you receive as a partner.
Insurance carriers, agencies, and brokers
People want protection for what matters most. Whether they are looking at health, auto, or life coverage, Westlink connects them with trusted insurance providers so they stay covered and confident, and so your team talks to shoppers who are ready to choose.
Help every household find the coverage that fits.
Westlink does not sell or issue insurance. We connect your licensed team with people asking about it.
Final Expense
Final expense leads and calls from shoppers seeking burial protection.
Auto Insurance
Auto insurance leads from drivers comparing quotes or switching carriers.
Medicare
Medicare leads and live transfers from beneficiaries reviewing plan options.
Health
Health insurance leads from individuals and families choosing coverage.
How partnership works
No surprises. Each step ends with something written down that both teams have agreed to.
Tell us what you sell, where you operate, and what a good prospect looks like. We talk through the verticals, the channels that fit, and how your team takes calls or leads today.
Outcome: A shared understanding of scope and fit.
We write down the qualifying questions, states, hours, volume ranges, delivery method, and any disclosure language your compliance team needs. You review and approve it before anything launches.
Outcome: A written campaign specification.
Routing, delivery, and reporting are configured and tested with you. We start at a controlled volume so both teams can confirm prospects are arriving the way you expect.
Outcome: A verified delivery path and reporting view.
Once live, we review performance with you on a regular cadence, adjust sources and filters based on your feedback, and scale volume up or down as your capacity changes.
Outcome: A campaign that keeps improving with your input.
Challenges we help with
We would rather describe the work than promise outcomes. Here is what a campaign with Westlink is designed to fix.
Challenge
01Some weeks the phones are quiet. Other weeks the team cannot keep up and good prospects wait too long.
Our approach
We plan campaigns around the capacity you tell us about, with routing by hours and volume so prospects arrive when someone can answer.
Challenge
02Time spent on people outside your states, products, or intake criteria is time your team never gets back.
Our approach
Every campaign starts with your qualifying criteria. Filters are written down, applied before delivery, and reviewed with you as the campaign runs.
Challenge
03Reports that only show totals make it hard to tell which sources are worth keeping.
Our approach
You receive source-level reporting and a standing review cadence so you can see what is working and decide what to scale back or expand.
Challenge
04Buying calls and leads should not create new risk for your business.
Our approach
We document how prospects are sourced, what they were told, and how consent is captured, and we share that documentation with your compliance contact on request.
Questions buyers ask
If your question is not here, send it through the contact form and a partnerships specialist will answer it directly.
High-intent leads, inbound calls, and campaign support for businesses in insurance, financial, home services, and legal protection. We plan the campaign around your products, service area, and hours, then deliver prospects in the form your team can act on.
No. Westlink is a customer-acquisition partner. Insurance, lending, debt relief, and legal services are provided only by the licensed and qualified businesses we work with. We introduce prospects; your team handles the rest.
Every campaign starts with a written specification: the products you sell, the states or ZIP codes you serve, your hours, the questions a prospect should answer before a transfer, and the volume range you can handle. Prospects are filtered against that document before delivery.
Insurance (Final Expense, Auto Insurance, Medicare, Health, ACA, USA Health), Home Services (HVAC, Plumbing, Roofing, Solar, and many more), Finance Insurance (Debt Settlement, Student Loans), Legal Insurance (Torts, SSDI, MVA), SEO, and other campaigns on request.
In a pay-per-call campaign, prospects who match your criteria call a tracked number and are routed to your team in real time. You receive live, inbound conversations rather than a list, with screening questions and routing hours agreed before launch.
All three. Live transfers hand a screened prospect from our agent to yours; inbound pay-per-call campaigns route prospects directly to your line; web leads deliver contact and qualification details to your CRM or inbox. The mix is chosen per vertical during the campaign discussion.
Exclusivity is set per campaign and written into your specification. Tell us whether you need exclusive delivery or are open to shared leads, and we will scope the campaign and reporting accordingly rather than making a blanket promise.
Pricing depends on the vertical, the states or ZIP codes you serve, the delivery format, and the screening required. We quote after the campaign discussion so the number reflects your actual criteria, and the price is recorded in the written agreement before anything launches.
Campaigns are scoped to the states or ZIP codes you choose. Availability and volume vary by vertical and location, so we confirm coverage for your territory during the campaign discussion rather than claiming nationwide availability.
Calls are routed to the numbers and hours you specify. Leads can be emailed, posted to your CRM through a webhook, or delivered in another format agreed during setup.
A Westlink partnerships specialist reviews your application and follows up to discuss scope, criteria, and setup. Nothing launches until you have approved the campaign specification.
We keep records of where prospects come from and what they were told, and we share that documentation with your compliance contact on request.
Contact
Tell us what you sell and where. We will come back with questions, not a pitch deck.
Ready to apply now?
The partner application takes a few minutes and gives your account manager everything needed to prepare for the first call.
A Westlink partnerships specialist typically follows up within two business days.
Ready when you are
Start with a short application or a message. Either way, the first conversation is about your criteria, not a sales pitch.